What have been some unlikely attempts at brand extension by a famous company? - Quora
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Starbucks Extension Tempts Failure - Branding Strategy Insider
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Why Do Brand Extensions Succeed or Fail? | GoPromotional Branded Merchandise Blog
8 failed brand extensions in the brand stretch graveyard! - brandgym
The No. 1 Reason Why Brand Extensions Fail | Sharegains
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When brand extensions go wrong - The Hustle
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Brand Extension - A Success or Failure? | Logic Palm
What is Brand Extension? The Good, Bad, and Hilarious
The Drum | The Failure Awards For Defunct Branding | #5 Legendary Harley-Davidson Eau De Toilette
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